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    <loc>https://www.risinggiants.co/fiduciary-statement</loc>
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      <image:title>Business Booster</image:title>
      <image:caption>"Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime."</image:caption>
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    <loc>https://www.risinggiants.co/contact</loc>
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    <loc>https://www.risinggiants.co/about</loc>
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      <image:title>About</image:title>
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      <image:title>About - Commonwealth Bank</image:title>
      <image:caption>Most successful O-week campaign ever. +222 increase on previous year.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5c9abd4c7eb88c7b8b1ec273/1775451098253-OQOTZUBGMKWCDF85K36I/EXPEDIA.jpg</image:loc>
      <image:title>About - Launched Expedia</image:title>
      <image:caption>Helped launch Expedia into the Australian market. Increased flight bookings by 23%.</image:caption>
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      <image:title>About - MyPlates</image:title>
      <image:caption>Increased sales for premium content car number plates by 28%.</image:caption>
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      <image:title>About - Tooheys Extra Dry</image:title>
      <image:caption>Increased sales of Australia’s 5th largest beer brand by 9.5%. Market share up by 15%.</image:caption>
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      <image:title>About - Marketing Team of the Year</image:title>
      <image:caption>Helped Commonwealth Bank win the award for ‘ADMA Marketing Team of the Year’.</image:caption>
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      <image:title>About - Agency of the Decade</image:title>
      <image:caption>Helped BMF achieve Campaign Brief Agency of the Decade.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5c9abd4c7eb88c7b8b1ec273/1775451175510-RPDCNYZRFFV8WK0L03TB/AWARD+SCHOOL.jpg</image:loc>
      <image:title>About - National Head of AWARD School</image:title>
      <image:caption>Fulfilled a two-year term as National Head of AWARD (Australian Writers &amp; Art Directors) School. This is the industry course which more than 90% of practising art directors and copywriters complete.</image:caption>
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      <image:title>About - #3 Best Direct Marketing Agency in the World</image:title>
      <image:caption>I helped M&amp;C Saatchi achieve this position, as judged by the prestigious WON Report.</image:caption>
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      <image:title>About - …and then I did it again for BMF</image:title>
      <image:caption>After M&amp;C Saatchi, I moved to BMF and lifted them from 29th position on the WON report to 3rd.</image:caption>
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      <image:title>About - Over 67 national and international awards</image:title>
      <image:caption>My work has collected plenty of awards, from Cannes to One Show, and everything in between.</image:caption>
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    <loc>https://www.risinggiants.co/fiduciary-statement-ready</loc>
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    <lastmod>2025-05-12</lastmod>
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  <url>
    <loc>https://www.risinggiants.co/terms-conditions-ready</loc>
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    <lastmod>2025-05-12</lastmod>
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    <loc>https://www.risinggiants.co/expert-solutions</loc>
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    <lastmod>2026-04-06</lastmod>
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      <image:title>Expert Solutions</image:title>
      <image:caption>“If you think it’s expensive to hire a professional, wait until you hire an amateur.”</image:caption>
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    <loc>https://www.risinggiants.co/5k-ad-agency</loc>
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    <lastmod>2026-04-06</lastmod>
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      <image:title>The $5k Ad Agency</image:title>
      <image:caption>“The ad agency you want, when you don’t want an ad agency.”</image:caption>
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